Your Guide to the Perfect Day in SoHo

Get in babe, we're going shopping.

SoHo is a mecca for major designers, bottomless brunch and endless exploration. Whether you want to stroll the streets and stumble into stores, or plan a thorough shopping itinerary, make sure to hit up these five spots the next time you’re in this trendy neighborhood.


1. Jack’s Wife Freda - 224 Lafayette Street

Photo Credit: Jack's Wife Freda

Grab your bestie and kick the day off with brunch at Jack’s Wife Freda. Enjoy a Rosewater Waffle while sipping on a couple rounds of Bloody Mary’s. Lined with pretty plants and sparkling string lights, Jack’s Wife Freda’s outdoor dining setup lends itself to an Insta-worthy experience.


2. Shopping at Solid & Striped - 321 Lafayette Street

After brunch, stop by Solid & Striped for stylish suits and wardrobe staples. Whether you’re looking for a bikini to wear on your next vacation or a ‘fit to strut the streets of SoHo, S&S has chic clothes you’ll want to introduce to your closet ASAP.

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3. Everyman Espresso - 301 W Broadway

Photo Credit: Everyman Espresso

Time to caffeinate! Head to Everyman Espresso for a specialty latte that won’t disappoint. This coffee shop doesn’t display menus, so your barista will create a custom brew just for you.

4. Get the ‘Gram at Greene Street

Photo Credit: Broker Pulse


Now that you have on a bomb outfit and a coffee in hand, it’s time to take some pictures. And you’re in luck because we know just the spot. With cobblestone streets, boutique stores and admirable apartment fire escapes, Green Street is the perfect backdrop for your next Instagram pic. Wear the Brynn Pant and matching Jungle Jacket for a stylish silhouette that will have you fitting in with all of the fashion bloggers who flock to SoHo.

Photo Credit: Mercer Kitchen

After a day filled with strolling and shopping, treat yourself to a delicious meal of herb roasted chicken or black truffle pizza from Mercer Kitchen. This restaurant offers indoor and outdoor dining seven days a week.